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We build future-proof brands and companies with corporate DNA design.

We are a corporate DNA and brand design consultancy dedicated to building organisations and brands from the values up. We help leaders of tomorrow manage corporate DNA and make sure it’s embedded in every experience, touchpoint and domain of work.
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Core Team

We involve experts from various fields in complex projects. From type designers to human resources and management consultants to diplomats, editors, writers, musicians, and photographers.

Matevž Medja

CEO, Founder, Author of the Framework

Vesna Marđonović

Originator of the Decoding Method

Mojca Piko Šalehar

Client Service Director

Blaž Medja

Head Creative Lead

Tanja Mezga

Senior Client Lead, Head of Communications

Enya Caserman

Client Lead

Peter Primožič

Creative Lead

Kaja Kisilak

Creative Lead

Špela Pangerl

Designer

Miran Ogrin

Designer

Matjaž Kofol

Client Lead Digital

Key Advisers

The combined experience spans decades, continents and industries. They bring the expertise and hands-on experience in a variety of fields to combine personalized advice and industry best practices.

Luka Valič

Amsterdam
Brand + Creative

Martin Thomas

London
Marketing

Barry Cupples

London, New York
Media + Advertising

Perry Timms

London
HR + Future of Work

Stojan Pelko

Ljubljana
Government + NGOs

Certified Practitioners

Our network consists of business trainers and mentors, experts in sales, leadership and change management, all of whom are business people with experience in senior positions in some of the largest companies in the world.

Marjana Lavrič Šulman

Slovenia

Aaron Marko

Slovenia

Angelika Kaufmann

Germany

Ari Konkka

Finland

Barbara Lebar

UAE

Bjorn Erik Vinje

Norway

Bojana Florjančič

Slovenia

Boštjan Stražar

Slovenia

David Vozenilek

Czech

Dobrin Padalski

Bulgaria

Frank Adamsky

USA

Frank Reinwand

Germany

Igor Molek

UAE

Jörg Ferrenberg

Germany

Jurja Adamsky

Croatia

Kai Schmitz

Germany

Krešimir Filipović

Croatia

Marc Deschamps

Thailand

Marc Junele

Mexico

Maren Brücker

Germany

Mark Jones

Matthias Schaack

Germany

Michael Adamsky

USA

Nikola Mirčić

Serbia

Predrag Vujičić

Serbia

Ralf Seveneick

Germany
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Roger Vogler

Switzerland
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Rudy Daenzer

Canada
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Rupert Seewald

Austria
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Silviu Hotaran

Romania
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Tatjana Peters

Germany

Tihomir Cirkvenčić

Croatia

Tina Gorenc

Slovenia

Ulrich Kikillus

Germany

Vaclav Benes

Czech

Samy Daenzer

Germany

We build future-proof brands and companies with corporate DNA design.

We are a corporate DNA and brand design consultancy dedicated to building organisations and brands from the values up. We help leaders of tomorrow manage corporate DNA and make sure it’s embedded in every experience, touchpoint and domain of work.‍

Core Team

We involve experts from various fields in complex projects. From type designers to human resources and management consultants to diplomats, editors, writers, musicians, and photographers.

Key Advisers

The combined experience spans decades, continents and industries. They bring the expertise and hands-on experience in a variety of fields to combine personalized advice and industry best practices.

Certified Practitioners

Our network consists of business trainers and mentors, experts in sales, leadership and change management, all of whom are business people with experience in senior positions in some of the largest companies in the world.

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We are a corporate DNA and brand design consultancy dedicated to building organisations and brands from the values up. We help leaders of tomorrow manage corporate DNA and make sure it’s embedded in every experience, touchpoint and domain of work.
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